Inauguration of the exhibition “L’Italia a Hollywood“, curated by Giuliana Muscio and Stefania Ricci, at Museo Salvatore Ferragamo, Palazzo Spini Feroni, Florence.
The years from 1915 to 1927, which Salvatore Ferragamo spent in California, are the source of inspiration for the new exhibition hosted by Museo Salvatore Ferragamo, focusing on the presence of Italians in that area and their influence on various sectors, from art to craftsmanship, and in the nascent film industry.
The exhibition begins with the 1915 Panama-Pacific International Exposition in San Francisco, where the Italian Pavilion designed by Marcello Piacentini consolidated the Americans’ appreciation for Italian art and architecture.